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Event Management

Our experienced specialists ensure maximum efficiency and quality of different types of events.

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​In today’s world, intentional informal team engagement is crucial for developing connections that are highly productive. We collaborate with licensed psychologists and business trainers in order to prepare for each event to ensure its high efficiency. We are providing all kinds of corporate events, depending on the objectives: trainings, seminars, sport events, off-site theme activities, narrowly focused, personalized quests.


Organization of conferences, meetings, and formal events. The key to a high level of services provided by Persona Vera is the coordinated work of specialists and the effective implementation of tasks at each stage. The coordinated efforts of experts and the efficient execution of activities at each stage are essential to Persona Vera's high-caliber services:


Persona Vera takes great pride in providing exceptional team-building activities at extraordinary natural locations like mountain ranges, glaciers, and volcanoes. These breathtaking landscapes can be chosen for private and corporate events, team-building activities, and individual retreat programs.

OUR Expertise

Event planning

Selecting a location (capacity, technological capability, compliance with health and safety regulations, logistics)

Design and decoration

We are aware of the importance of a first impression. The stylistic elements, color scheme, and textures aligned with a company branding become crucial instruments in reaching your event’s goals. We guarantee a visually stunning event with a carefully cultivated ambiance.

Event logistics

Off-site events need in-depth research into logistics (precise scheduling, performance monitoring at every stage, timetable and itinerary adaptation, etc).

Transport organization

First-rate support for logistics and transportation is a crucial component for a successful event. In this area, we provide the expertise of highly qualified professionals. We cover land, maritime, and air transport services.


Persona Vera offers a variety of services, depending on the format and theme of the event, including creating a personalized menu, providing off-site service, reserving exclusive dining areas and restaurants, and hiring high-class personnel.  We collaborate with top chefs from all over the world who create tailor-made menus. Such gastronomic experiences are the ideal way to wrap up a successful event.

Media, photo & video coverage

Persona Vera works with PR firms, press representatives, and top international media. We collaborate with photographers and video operators who are highly skilled and perceptive. Our specialists have extensive knowledge in organizing both formal events and informal gatherings.

We have created a team of the best specialists to ensure maximum pleasure, efficiency and safety of events of this format. Dedicated to serving our clients, we collaborate with experienced coordinators and tour guides with minimum of ten years of climbing experience and five years of management experience.


All business processes are build by people for people. We know how to establish the most effective communication and collaboration within a team and foster deep and long-lasting relationships with clients and partners.

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    Why are corporate events necessary for building a strong brand?

    Companies can build a strong corporate brand by utilizing various internal and external events. Here are some key corporate activities that can help strengthen the brand:

    • Corporate Training and Education: Regular training sessions help employees align with the company's values, mission, and vision, fostering unity and ensuring their actions support the corporate culture.
    • Team Building: Events designed to strengthen team spirit and collaboration-such as corporate retreats, sports events, and interactive games-enhance productivity and foster a positive work environment
    • Corporate Meetings and Assemblies: Regular meetings allow management to share company achievements, strategize, and gather employee feedback, promoting transparency and boosting employee engagement.
    • Corporate Volunteer and Charitable Actions: Participation in socially significant projects reinforces the company's reputation and supports its image as a socially responsible entity.
    • Celebration of Corporate Achievements: Events dedicated to celebrating key milestones and successes of the company, such as anniversaries or notable achievements, elevate morale and reinforce a sense of pride and accomplishment within the company.
    • Master Classes and Lectures by Experts: Hosting external speakers can provide employees with fresh insights related to professional development, innovation, or leadership, further enriching their skills and knowledge.
    • Corporate Awards and Recognition: Establishing a system to acknowledge and reward employees’ contributions to the company’s success motivates and inspires continued excellence.
    • Participation in Industry Events: Being visible and active in industry conferences and exhibitions increases brand visibility and positions the company as a leader in the field.

    These activities not only enhance and solidify the company's external image but also foster the development of an internal corporate culture, which is essential for building a strong and enduring brand.

    What role does corporate style play in organizing events?

    The visual brand identity plays a key role in organizing corporate events, significantly enhancing the brand's image among employees and external participants. Below are ways in which a brand's visual elements can be effectively integrated into corporate events

    1. Venue Design: Incorporating the brand's colors and logos into event decorations helps create a distinctive and unified atmosphere that reinforces the brand identity for attendees.
    2. Event Materials: All printed and electronic materials provided at the event, including badges, brochures, presentations, and gifts, should reflect the corporate style. This helps maintain consistency in brand perception.
    3. Staff Uniforms: If service staff are present at the event, their uniforms can be customized to align with the brand's colors and style, further enhancing brand recognition and perception.
    4. Stage Design and Visual Decoration: The stage decoration and visual effects employed during the event should embody the brand’s style and values. This may encompass a range of elements, from video presentations to interactive graphics.
    5. Thematic Decoration: The event's theme can align with the current marketing campaign or key aspects of the brand, thereby strengthening the connection with the company's strategic objectives, and making the event more impactful.
    6. Photo and Video Content: Developing photo and video content in the brand’s style for use across digital platforms not only solidifies the visual perception of the brand but also expands its presence in the digital space.
    7. Gifts and Souvenirs: Corporate gifts or souvenirs distributed to participants should reflect the corporate style and embody the brand's values, serving as lasting reminders of the brand experience.

    The visual identity of a brand at corporate events not only helps to strengthen its identity but also creates an emotional connection with participants, which is crucial for long-term impact on brand perception.

    The Impact of Team Building on Company Reputation?

    Organizing team-building events is important for companies for several reasons, significantly impacting their reputation both internally and externally. Below are the main aspects and benefits:

    1. Talent Attraction: Regular team-building events make companies more attractive to potential employees seeking a supportive and vibrant work environment.
    2. External Perception: Maintaining a positive attitude towards employees and investing in their development creates a favourable company image. This can attract the attention of clients, partners, and investors who value corporate culture.
    3. Employee Loyalty: Team building helps to strengthen loyalty and reduce staff turnover, which also positively affects the company's reputation
    4. Social Media and Publicity: Activities and successes in team building are often highlighted in social media, which can improve public perception of the company

    Thus, team building not only promotes internal development and improves team performance but also plays an important role in forming a positive image of the company at all levels.

    What are the Differences Between Corporate Events and Official Events?

    Official events and corporate events have different purposes, formats, and levels of formality, although both types of events can take place within the same organization. Here are the main differences:

    1. Purpose of the Events:
      • Official events are usually organized with a specific business or governmental purpose. These can include summits, conferences, official receptions, award ceremonies, or other events that require strict protocol.
      • Corporate events are often aimed at strengthening corporate culture, motivating employees, or celebrating internal company achievements. Examples include corporate parties, team-building events, and annual employee meetings.
    2. Formality
      • Official events generally require stricter adherence to formalities, including dress code, communication protocol, and a predetermined order of proceedings.
      • Corporate events can be either formal or informal, depending on the purpose of the event. For example, an annual corporate party may be more relaxed and fun, while an official annual report to shareholders may be more formal.
    3. Participants:
      • Official events often include participants from different organizations, including government representatives, foreign delegations, and other significant figures.
      • Corporate events are usually limited to company employees, although external partners or clients may sometimes be present.